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Staff

Editorial Co-Directors:
Charlene M. Hanson, EdD, FNP-BC, FAAN
Donna R. Hodnicki, PhD, FNP-BC, FAAN

Executive Editor:
Dory Greene

Policy Editor:
Eileen T. O'Grady, PhD, RN, NP

Art Directors:
Karen Spencer
Victoria Baum

Editorial Assistant:
Dawn Citron

Publisher:
Louise K. Young

CEO:
George R. Young

Columnists:
Tom Bartol, NP, CDE
Carolyn Buppert, JD, NP
Loretta C. Ford, RN, PNP, EdD
Susan Kellogg-Spadt, PhD, CRNP
Donna G. Nativio, PhD, PNP, FAAN
Linda J. Pearson, MSN, DNSc, APRN,BC, FAANP
Nancy Rudner Lugo, DrPH, NP
Mary Ann E. Zagaria, PharmD, MS, RPh, CGP

CIRCULATION
50,000

2008 Rates - The American Journal for Nurse Practitioners
Agency Commission: 15%; Withdrawn on account payment not received within 30 days

EARNED RATES
Earned rates are based on advertising pages placed within a 12 month
(calendar) period. The number of pages determines the earned rate. Fractional pages are counted as a page toward the earned rate.

BLACK & WHITE RATES
  1x 6x 12x 24x 36x 48x
Full Page $3,320 3205 3105 2955 2905 2855
  72x 96x 120x 144x 192x  
  2805 2750 2700 2650 2600  
Fractional (1/4, 1/3, 1/2)
  1x 6x 12x 24x 36x 48x
  $1,700 1650 1600 1550 1500 1450
  72x 96x 120x 144x 192x  
  1400 1350 1300 1250 1200  
***space closing 1st of month preceding issue date***
***ROB materials due at publisher by 15th of month preceding issue date***

COLOR RATES
In addition to earned black & white rates:
Standard SWOP $725
Matched Color $825
Matched Metallic $875
3-4 Color $1,625
5 Color (non-metallic) $1,775

BLEED
No extra charge

SPECIAL POSITIONS
Cover 2 – Earned Rate + 35% + color charge
Cover 3 – Earned Rate + color charge - no premium
Cover 4 – Earned Rate + 50% + color charge
Table of Contents or Masthead – Earned Rate + 10% + color charge

CLASSIFIED ADVERTISING
Available, please see rates below.

CLASSIFIED RATES
NON-Commissionable
$200 per column inch/8 lines per inch - 1 inch minimum

1" $200.00
1 1/2" $250
2" $275
2 1/2" $350
3" $375
4" $475
5" $575
6" $675
7" $775
8" $875
1 Column Width: 2.069” w (12p5)
2 Column Width: 4.306” w (25p10
3 Column Width: 6.083” w (39p3)

Additional Color Charge
2 Color $300
Matched Color $350
4 Color $700
Metallic $200 extra


INSERT RATES
  1x 6x 12x 24x 36x 48x
2 Page $6,400 6200 6000 5800 5600 5400
  72x 96x 120x 144x 192x  
  5300 5200 5000 4800 4700  
  1x 6x 12x 24x 36x 48x
4 Page $11,700 11300 11100 10750 10400 10100
  72x 96x 120x 144x 192x  
  9800 9500 9200 8700 8250  
  1x 6x 12x 24x 36x 48x
6 Page $16,450 15750 15450 14950 14450 14150
  72x 96x 120x 144x 192x  
  13850 13650 13350 13000 12700  
  1x 6x 12x 24x 36x 48x
8 Page $21,650 20850 20350 19850 19350 18850
  72x 96x 120x 144x 192x  
  18350 17750 17300 16850 16250  
***insert quantity 55,000 per issue***
***inserts due at printer by 25th of month preceding issue date***

MECHANICAL REPRODUCTION REQUIREMENTS
Journal Trim Size: 7 7/8" x 10 1/2" Keep all live matter 1/4" from trim
Full Page Bleed: 8 3/8" x 11 1/8"
Paper: Inside Stock – 60# RRD Coated Gloss Grade #5 Text
Cover – 100# RRD Coated Gloss Grade #3 Text
Binding: Perfect Bind
Half-Tone Screen Requirements: 4-Color process; 133-line screen

REPRODUCTION REQUIREMENTS
Disk preferred
No live matter is to be within 1/4" of the trim edges of the page
dimensions unless it is acceptable to bleed that matter.
Color proofs or progressives are required with 4-Color ads.
Offset film, Dot Structure, Reverse, Density of Tone, Materials order of
preference, Proofing, Printing, Color rotation: NA

Disk submission:
QuarkXpress preferred. Acceptable programs: Illustrator, Photoshop, Indesign. High Resolution PDFs are also recommended.
Acceptable media: Zip, CD.
Please include original document with disk.
Use Type 1 fonts only. No True Type fonts.
Include fonts embedded in graphic files.
EPS or TIFF files only: update all imported graphics within final document.
Do not send postscript files. Do not save EPS files with JPEG encoding.
Set color as CMYK only. Convert all RGB, Indexed and Lab into CMYK.
Convert Pantone colors into CMYK unless printing a spot Pantone color.
Convert all color EPS and TIFF files to CMYK before placing in final document.
Proofs: provide a color proof at 100%. Document will be output at 100% unless otherwise specified. Digital color proofs acceptable as color guide. If no color proof is provided, an additional charge will apply.
Proofs run from submitted disk assures all necessary and current files.

DISPOSITION OF AD MATERIALS
All film/disk destroyed after one year

SEND ALL AD REPRODUCTION MATERIALS
The American Journal for Nurse Practitioners
Attn: George Young
109 South Main Street, Suite 16, Cranbury, NJ 08512

FREQUENCY
10 issues – January, February, March, April, May, June, July/August, September, October, November/December

CLOSINGS and MAILING DATES
Advertising Space: First of month preceding issue
July/August – June 1
November/December – October 1
ROB Film/Disk: Due by 15th of month preceding issue date*
Inserts: Due at printer by 20th of month preceding issue date*
Mailing Dates: First full week of issue month

*consult Publisher for extension dates



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